Using Color Effectively

Staging a property with color is easy as long as you follow 60/30/10. 60 represents the dominate area this would include walls, floors and ceiling. 30 would be the medium area items like furniture, drapery and bedding and10 is the smallest area in the room items like pillows, bedding and décor.

Image by Jasmic via Flickr

 When staging a room it is best to stick with three colors anymore and your potential buyer can get distracted. However just two colors can be visual stimulating as well but instead of using 50/50 ratio try out 60/40 or 70/30  this will keep the buyers eye moving through out the space.

Their three types of color scheme monochromatic, analogous and complementary. Monochromatic scheme is different shades and tints of one color; this tends to the most calming and relaxing color scheme. An analogous scheme consists of colors that are beside each other on the color wheel, such as orange and red. A complementary scheme uses colors located across from each other on the color wheel like purple and green. Complementary color scheme are used to create excitement and interested.

 Test your paint color for accuracy; place your paint chip on the wall under natural light.  If you hold it up you will only see what it looks like under the light but not what it will look like on the wall. Keep in mind interior paint always dry darker and exterior always dry lighter.


Elysse Bulloch
Simply Stylish Staging

Perfect Responses to the Most Challenging Staging Questions

Calgary has so many excuses on why they should not invest in staging. Here how I answer the most common objections when it comes to staging.

The first and most commons objection is I can’t afford Staging. Often the seller does not look at the big picture if your house sits on the market longer then you had expected you still have mortgage payments, household expenses and property taxes. Staging will help buyer’s see past your life and connect with your property selling your home in less time. The investment in staging is much less then price reduction stats from RESA show that staged homes sell in 78% less time.

Lots of homes sell without staging. This is very true; but the market has changed a lot over the last few years. Buyers have more choices and have become picky, they want to move in on Monday and entertain on Friday. Television shows have made consumers savvy and the market more competitive. This makes first impressions the key to selling your home.

It was good enough for me why would it not be good enough for others. The market is full of new construction and existing homes which leaves the buyer with a lot more option. 90 % of buyers start their home search online. Buyers know what they want before they call a Realtor. Staging your home will ensure your home makes it to the want to see list.

My home looks nice,I spent a lot of time and money decorating it. Staging is not decorating, staging is making your home appeal to the masses, and decorating is about your personal taste. When you decide to sell your home you need to understand that your home is now a product on the market and your personal style may not appeal to everyone.

Other Home on the Block were not Staged. Do you know if they got what they were asking? Staging is proven marketing techniques that highlight the features of your home generating multiply offers. A few repairs and a little elbow grease will go a long way and will directly affect the selling price. Staged properties are perceived as well maintained buyers are less likely to chip away at your asking price.

If you have any question about staging or have a staging dilemma please email or call me I would love to help.

Elysse Bulloch

Home Office Staging Help

Downtown Calgary Office After Staging

One of the biggest questions I get form clients is what do I do with the home office when selling ?  The home office need to show clean and organized while maintaining a functional work environment while in transition. One of the first things on the to-do list is get rid of clutter, box up all old files, and clean out the bookshelves, drawers and file cabinets. Only work with what you need and get in the habit of filing it away at the end of the day.

 When you sell your house you need to show buyers how the space is used, this helps buyer to imagine living in your space. The office can be one space where buyers feel like they are being meddlesome in the seller’s life. Pack away all personal items like photography’s and diplomas these items tend to encourage buyers to look at your life instead of imagining living in the space.

Anyone that works from home has a bookshelf that is stuffed to the gills. Buyers see this as clutter. To fix this, stag the bookshelves half full, add plants and vases to give your bookshelf a splash of color submissively buyers will feel like this is a prolific work space.

Often the office has larger pieces of furniture which can make the space seem small. Filing cabinets take up lots of space; it is unlikely you will need all these files at one time.  Ask yourself if you can move the file cabinet to the basement or even store them off site but in a place where you can still easily access them. By removing bigger piece of furniture the office will showcase bigger and more productive.

Adding plants to the home office is a great inexpensive way to hide cords and plug ins. Cords look untidy and unorganized. Move your desk so it faces the wall so cords fall behind, out of sight out of mind.

Downtown Calgary Office Before Staging

Simply Stylish Staging

Elysse Bulloch

Related articles

• 10 Cheap Desk Organization Tips (brighthub.com)
• Setting Up a Home Office (turbotax.intuit.com)
• Creative Home Offices Inspiration Gallery (apartmenttherapy.com)

Laundry Room When Selling your Calgary Home

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When your selling your home even the laundry room need to look its best. Here are some simple staging ideas to help you show your laundry room to its full potential.

• Pour your soap into nice glass containers instead of  the bright orange box. This way you will know when its time to buy soap too.
• Canvas Bins and Baskets or Decorative boxes are great way to storage your laundry room essentials . The are very visually pleasing.
• Clean make sure you give your laundry room a good scrub
• Fresh coat of paint
• Keep up on the laundry if you have to you can storage you dirty laundry in the washing machine for those last minute showings

Staging your home does not stop when it come to the laundry room, buyers need to know that the laundry room will work with their families needs. Check out the before and after of our latest laundry room project

A couple inexpensive boxes to hide laundry soap and some plants help show the true potential of this laundry room.




Elysse Bulloch


Simply Stylish Staging

Staging A purple Room

 Purple may be the hot hot color in fashion, but when it comes to selling your home purple may not appeal to everyone. Last week we tackled purple, by editing some belongings and better furniture placement I think we made the purple work. Check it out for yourself.

I would love your feedback on the before and after staging transformation so let me know what you think.

Elysse Bulloch

Simply Stylish Staging

Staging a Calgary Bathroom

Before buyers have nothing to connect with

Now buyers can see the potential.


Elysse Bulloch
Simply Stylish Staging 

Calgary Downtown Condo Revealed

Another example of great for dwell but not for selling.Before its hard to see that the client has a beautiful dining set and gorgeous flooring. A little prepacking goes a long way buyers can now imagine living in this property.   

Elysse Bulloch
Simply Stylish Staging