Tuesday, November 30, 2010

Perfect Responses to the Most Challenging Staging Questions

Calgary has so many excuses on why they should not invest in staging. Here how I answer the most common objections when it comes to staging.

The first and most commons objection is I can’t afford Staging. Often the seller does not look at the big picture if your house sits on the market longer then you had expected you still have mortgage payments, household expenses and property taxes. Staging will help buyer’s see past your life and connect with your property selling your home in less time. The investment in staging is much less then price reduction stats from RESA show that staged homes sell in 78% less time.

Lots of homes sell without staging. This is very true; but the market has changed a lot over the last few years. Buyers have more choices and have become picky, they want to move in on Monday and entertain on Friday. Television shows have made consumers savvy and the market more competitive. This makes first impressions the key to selling your home.

It was good enough for me why would it not be good enough for others. The market is full of new construction and existing homes which leaves the buyer with a lot more option. 90 % of buyers start their home search online. Buyers know what they want before they call a Realtor. Staging your home will ensure your home makes it to the want to see list.

My home looks nice,I spent a lot of time and money decorating it. Staging is not decorating, staging is making your home appeal to the masses, and decorating is about your personal taste. When you decide to sell your home you need to understand that your home is now a product on the market and your personal style may not appeal to everyone.

Other Home on the Block were not Staged. Do you know if they got what they were asking? Staging is proven marketing techniques that highlight the features of your home generating multiply offers. A few repairs and a little elbow grease will go a long way and will directly affect the selling price. Staged properties are perceived as well maintained buyers are less likely to chip away at your asking price.

If you have any question about staging or have a staging dilemma please email or call me I would love to help.



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